1-610-265-8050 erik@snyderinjurylaw.com

The term “self-laudatory” generally refers to praising oneself or one’s own achievements. In the context of legal practice, self-laudatory statements are those that a lawyer or law firm might make about their skills, success rate, or quality of service in order to attract clients. Think of it as being braggadocios. And you might have even seen billboards or ads stating how great a certain firm is… “Ranked #1”, “We Are The Best!”.

However, in many jurisdictions, there are rules governing the advertising and promotion of legal services to prevent misleading or overly self-laudatory claims. These rules aim to protect the public by ensuring they can make informed decisions about hiring legal representation.

For example, the American Bar Association’s Model Rules of Professional Conduct, Rule 7.1, states that a “lawyer shall not make a false or misleading communication about the lawyer or the lawyer’s services.” This rule can be interpreted to discourage self-laudatory statements that could be misleading or create unjustified expectations.

That said, what is considered overly self-laudatory can be subjective and can depend on the specific regulations in place in a given jurisdiction. As such, a lawyer should always consider local regulations and guidelines when promoting their services.

We don’t brag, we don’t boast. We let our service speak for itself. And we rely heavily on what our clients have shared to their friends about us. We believe in honesty, integrity and trust.

Snyder Law Group provides legal advice and representation to regional and local business. Our business law attorneys handle business formation and preparation of contractual and corporate agreements. Our business lawyers assist businesses with legal advice for daily business operations, provide advice regarding methods and strategies for minimizing exposure to legal liability, and prepare the legal documents necessary for contractual business agreements and commercial transactions. Call 1-610-265-8050 to speak to a business law representative today!